July 30, 2013

Equiom Linguistic Labs and The Associated Press launch StyleGuard for Outlook

Redmond, Wash. -- Equiom Linguistic Labs Inc. today announced the general launch of software technology that automates the proofing process for Associated Press style for Microsoft Outlook.

The software, StyleGuard for Outlook, is built on the same decision-rule engine that powers StyleGuard for Word, and functions similarly to check email messages for AP Stylebook’s spelling, language, punctuation, usage and journalistic style guidelines.

“Email is an essential business tool for communication and collaboration, and a consistent writing style enhances clarity and makes good impressions,” said Peter Mau, CEO of Equiom Linguistic Labs. “We think StyleGuard for Outlook will be especially valuable to busy executives and knowledge workers who rely on emails to communicate quickly and succinctly with customers and partners.”

Equiom and The Associated Press launched the Windows version of AP StyleGuard for Word in 2011, followed by the Mac version in 2012. Since its release, the software has been adopted by customers including creative individuals, businesses from small to Fortune 500 companies, government agencies, educational institutions and nonprofit organizations. Equiom incorporates customer feedback as part of its regular software improvements in functionality, usability and AP Stylebook coverage.

“Since we released StyleGuard for Word, customers have been asking for a complementary product for emails. They spend a substantial part of their day communicating through emails and creating documents such as proposals and press releases,” said Doug Tsang, business development manager at Equiom. “StyleGuard for Outlook adds to the toolset that helps them with writing style and consistency, so they can focus on the message and on being insightful and creative.”

StyleGuard for Outlook is available on apstylebook.com along with other AP Stylebook products. Equiom offers regular free updates to subscribers who purchase StyleGuard to ensure that all StyleGuard products reflect the latest AP Stylebook additions and changes.

“We have nearly 100 new and updated style entries in the 2013 Stylebook – nearly 100 changes just since 2012. Automating style checking can make it faster and easier to keep up,” said Colleen Newvine, AP Stylebook product manager. “It’s a rare day when I don’t send an email, and I have been using StyleGuard for Outlook for several months. I appreciate the help with correct grammar and style in my professional communications.”

StyleGuard for Outlook operates on Windows XP and higher running Microsoft Office 2007 or 2010; no additional hardware or software is needed (Internet connection is optional). StyleGuard for Outlook is currently not compatible with the Mac. In addition to the same PC platform, StyleGuard for Word also operates on Mac OS X 10.6.8 or above (Snow Leopard), 10.7 (Lion), or 10.8 (Mountain Lion) running Office for Mac 2011.

Updated regularly since its initial print publication in 1953, the AP Stylebook is a must-have reference for writers, editors, students and professionals. The AP Stylebook is used daily by news organizations and communications professionals around the world and is considered by many to be the definitive resource for journalists.

About Equiom Linguistic Labs Inc. Equiom Linguistic Labs, headquartered in Redmond, Wash., is a software company dedicated to the creation of “All You Need to Write It Right” language tools. Its flagship product, StyleGuard, allows users to interactively validate the quality and consistency of documents against leading writing styles, including the AP Stylebook. Its patent-holding founders are Microsoft veterans with deep technology knowledge and extensive startup experience. The development team collectively helped ship more than 50 successful commercial products including Microsoft Office, Visual Basic for Applications and Microsoft Speech Server. More about Equiom Linguistic Labs at www.style-guard.com.

For further information:

For Equiom Linguistic Labs Inc.:
Peter Mau
425.749.4167

AP StyleGuard

  • Helps you avoid using redundant words or over-used words
  • Helps you catch capitalization and punctuation issues
  • Catches issues that escape the spell and grammar checkers in Microsoft Word and Outlook
  • Helps you identify issues such as "Should this be one word, two words, or hyphenated"
  • Provides common unit conversions within the document
  • Provides possible abbreviations and checks for correct abbreviation rules

To purchase AP StyleGuard, visit www.apstylebook.com

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